STARA - 16.04.2015, Síða 55

STARA - 16.04.2015, Síða 55
S T A R A n o .3 1.T B L 2 0 15 55 Reitir’s methodology is rooted in a cross- disciplinary collaboration between enthusiastic professionals, where their different skills and knowledge lay the foundation for a critical and challenging project. As an example, a mathemati- cian, a graphic designer, and an illustrator collabo- rated together on a sound sculpture. The complete work flow happens at Siglufjörður, including the conception of ideas and their pro- duction. Participants arrive with no preconceived ideas and are ready for a selfless collaboration and inspiring atmosphere. The duration of the project is 12 days, split into two sections. The first section is dedicated to exploration and concept sessions, while the second section is for conception and production that ends with an opening. The work- flow is very open, as the second section is com- pletely in the participant’s hands. The ideal participant is productive, keen on col- laborations and risk taking, creative, and passion- ate about their practice. The town of Siglufjörður is the collaboration’s topic, though the participants are free to create their own angle. Past projects have included a smartphone app, publications, pop-up cafés, typefaces, video works, and public space sculptures to name a few. Reitir is a plat- form for socially aware, creative workflow on an international basis. Direct collaboration with local residents is vital for the project’s development, and visibility is significant to the production. Reitir challenges the locals to an annual football match as well as sending participants in small groups to local families for dinner. We seek out new ways to engage with local residents every year. The pro- ject is the core of a growing international network that often generates continued collaborations and projects elsewhere, and some participants have taken part more than once. Reitir’s aim is to be an impactful part of Siglufjörður’s cultural landscape by building a solid platform that generates new ideas through cross-disciplinary collaborations. Reitir is hosted by Alþýðuhúsið Culture House in Siglufjörður and has in addition been funded by Eyþing Culture Fund, EUF, Iceland Art Fund, Council of Fjallabyggð and local businesses.

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