Reykjavík Grapevine - 01.11.2018, Blaðsíða 16

The R
eykjavík G
rapevine
Iceland A
irw
aves Special 20
18
16
In partnership wih Icelandair
Iceland’s music scene has
long been considered one
of the most valuable cultur-
al assets the country has; it
has put Iceland on the map
as a destination for tourists
worldwide. From Sigur Rós’
contemplative, inspiring ode
to nature, ‘HEIMA;’ to Björk’s
use of Iceland as muse, mo-
tif and backdrop; to the rap
generation’s presentation of
life in 101 Reykjavík, Iceland’s
musicians are an army of am-
bassadors for their country.
Reykjavík Loftbrú is a trav-
el funding programme—a
collaboration between Ice-
landair, Reykjavík City, and
a trio of Icelandic music as-
sociations—that supports
Icelandic musicians as they
head abroad to introduce
their music to audiences
overseas. Here’s a rundown
of the five artists Loftbrú
supported in 2018 and where
they each travelled with their
2m ISK Icelandair voucher.
ADHD
Anna Þorvaldsdóttir