Iceland review - 2016, Page 125

ICELAND REVIEW 123
IMPROVING SERVICES
“In Iceland, the fishing industry and sales network for seafood
products is highly developed,” states Guðmundur. “In 2013
we started sailing around the country on our way to Europe,
every other week at first and now on a weekly basis.” Before
setting sail for markets in Europe, Samskip’s vessels circle Ice-
land, stopping at Ísafjörður, Sauðárkrókur, Akureyri, Húsavík,
and Reyðarfjörður to pick up seafood products. “This has great-
ly improved our services to the fishing industry and the fish’s
carbon footprint. Now we don’t have to transport it by truck to
Reykjavík, which is less expensive for the customer, lessens the
strain on the roads and decreases waste.”
While servicing the Icelandic and Faroe Islands’ fishing industry
and import of general products to those markets is important, it’s
only 20 percent of Samskip’s operations. Samskip’s biggest op-
eration is within Europe, transporting goods between countries
all over the continent, for example, from Italy to Sweden, or from
Germany to England.
samskip.is
Constantly improving its services for the fishing industry, Samskip transports
fresh and frozen seafood between destinations in Iceland,
as well as to markets in Europe.
SPECIAL PROMOTION
ICELAND SEAFOOD