Atlantica - 01.09.2007, Qupperneq 9

Dear Passenger,
Last month, on behalf of the staff of Icelandair, I had the
honor of accepting a new award from the government of
Iceland, celebrating outstanding achievement in the trans-
portation industry. In the middle of our busy high season it
was nice to be reminded of the value of our work.
We know, of course, that the transport of passengers and
freight creates value for individuals and society as a whole.
Through its operations, an airline like Icelandair also con-
tributes to the economic and social welfare of the countries
in which it is based.
For the past 70 years, Icelandair Group has extensively
influenced Icelandic society and, through its operations,
has played a key role in shaping modern Iceland. With a
network providing Icelanders with regular direct flights
to over 20 major cities in Europe and North America,
our company has provided this small island nation with
transport services and communication opportunities that
are second to none. At the same time, we have succeeded
in building up tourism as a vital part of the Icelandic
economy.
Icelandair continues to be a solid supporter and sponsor
of various organizations and events in Iceland and abroad.
One such is the Iceland Airwaves music festival, which
was launched to showcase Icelandic musical talent for the
benefit of foreign record companies. Since then, Iceland
Airwaves has flourished and grown and is now an integral
part of the cultural scene in Reykjavík, with over 150 artists
performing at various downtown venues each October.
Another initiative, and one we are especially proud of,
is the Special Children Travel Fund, which we established
along with you, our passengers. This year the fund will be
enabling 70 children suffering from long-term illnesses or
other difficult life circumstances to take the “trip of a life-
time” along with their families.
So, all things considered, we are honored to have the
Icelandic government recognize our positive efforts. Most
of all, though, we are proud that you have chosen to fly
with us. And the only way for us to live up to that proud
tradition is by making sure you choose Icelandair again.
Have a great trip,
Jón Karl Ólafsson
CEO, Icelandair
Head Office, Advertising:
Heimur Ltd.
Borgartún 23
iS-105 reykjavík
iceland
Tel: (354) 512 7575
Fax: (354) 561 8646
iceland@icenews.is
www.icelandreview.com
Overseas Advertising
Representatives:
DenmARk:
JB media international
Kongevejen 84,
DK-2840 Holte
Denmark
Phone: (45) 33 85 30 00
Fax: (45) 33 24 28 23
SweDen:
SAS media AB
Se-195 87 Stockholm
Sweden
Tel. (46) 8 797 03 00
Fax (46) 8 728 85 38
Benelux:
media Partners
Stroombaan 4
NL-1181 VX Amstelveen
The Netherlands
Tel. (31) 20 547 3600
Fax (31) 20 647 5121
FRAnce:
inflight media marketing (imm)
80 rue montmartre
F-75002 Paris - France
Tel: (33) 1 40 13 00 30
Fax: (33) 1 40 13 00 33
geRmAny:
mP international media Service GmbH
Buchardst. 17
D-20095 Hamburg
Germany
Tel. (49) 4 3252 6648
Fax (49) 4 3252 6640
uSA:
Airgroup One
19 West 36th Street
Suite 7
New York, NY 10018
uSA
Tel. (1) 212 244 5610
Fax (1) 212 244 5321
icelandair CeO Jón karl Ólafsson
Outstanding Award for Icelandair
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