Atlantica - 01.09.2000, Page 9

A T L A N T I C A 7
Sigurdur Helgason, President and CEO, Icelandair
ICELANDAIR IN-FLIGHT MAGAZINE
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Punctuality of flights has always been one of the
main concerns of airlines offering scheduled
flights. The emphasis on, and supervision of,
punctuality has however increased in recent
years – in times of heavier air traffic and the
increased demands of passengers who wish to
attain their destinations in the minimum amount
of time.
Icelandair aims to meet the demands of its clients
for shorter travelling time. The key factor has
been the development of a unique route network,
structured around the Mid-Atlantic hub at
Reykjavík International Airport in Iceland. The
company has developed a highly competitive ser-
vice on a number of North Atlantic routes due to
the geographical position of its hub, which
enables Icelandair to offer the shortest travelling
times between a number of city pairs in Europe
and North America. And Icelandair customers have been quick to appreciate this
fact.
In order for this route network to operate well, everything must go exactly according
to schedule to keep it punctual. It is, however, a fact at the moment, that delays can-
not be completely eradicated, mostly due to heavy air traffic, and occasionally bad
weather conditions or necessary maintenance. This is a fact well known to all
Icelandair staff who have made every effort to ensure that flights arrive and depart
at scheduled times.
According to figures from the Association of European Airlines, on average, punctu-
ality has worsened over the last few years, a fact which can mainly be traced to
heavy air traffic through the world’s largest airports, and in the skies themselves.
Icelandair has, however, over this time improved its punctuality. In monthly statis-
tics, compiled by the Association of European Airlines this year on the punctuality of
its 24 members, Icelandair has frequently been one of the top five most punctual
European airlines. For the first half of this year, Icelandair has proved to be the fourth
most punctual airline in North Atlantic routes, and in sixth place when it comes to all
international flights.
We are proud to have one of the best on-time records of European airlines, closely
monitored by the Association of European Airlines. Icelandair aims to maintain its
position as one of the most punctual airlines in Europe for years to come – for the
benefit of our customers.
Punctuality – the Key to
Short Travelling Time
ATL 5/00 07 Sig. Helga cmsx 21.8.2000 16:05 Page 7