Atlantica - 01.06.2004, Blaðsíða 74

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Company Notes (
Icelandair has teamed up with DeafNation, the unique deaf media
company based in Maryland, for the first-ever commercial pro-
duced entirely in sign language. "Icelandair is proud to work with
DeafNation in this important endeavor," said Gunnar Eklund,
General Manager Icelandair - The Americas. "We hope this joint
effort will not only bring a new dimension to the marketplace and
travel section of DeafNation.com," he continued, "but will also
present new options for deaf and hard-of-hearing travelers."
The commercial can be seen on www.deafnation.com, the on-line
site for news for and about the deaf and hard-of-hearing commu-
nities. "I am so thrilled that DeafNation will produce a video com-
mercial about Icelandair and Iceland in sign language," said Joel
Barish,CEO of DeafNation, Inc. "We appreciate the opportunity to
support Icelandair in their efforts to reach the deaf community."
The First Commercial Produced Entirely in Sign Language
The first group of new cabin crew members has grad-
uated from the Icelandair training program. All in all,
80 new cabin crew members have been training for
the last few weeks to become a part of the Icelandair
team and, with the flight crew, around 1000 people
will be working as crew members at Icelandair this
summer.This is a record number in Icelandair's histo-
ry.The company is increasing its scheduled flights by
20% this summer and will be flying to 21 destinations
in the US and Europe. These are Boston, Minneapolis,
Baltimore, Orlando and New York in the US and Oslo,
Stockholm, Helsinki, Copenhagen, London, Glasgow,
Amsterdam, Frankfurt, Hamburg, Berlin, Munich,
Zurich, Paris, Milan, Madrid and Barcelona in Europe.
The take-your-children-to-work-day at Icelandair was a big success.This year the group
gathered at Air Iceland's hangar for some fun events. One of the highlights was when
the kids got to sit in the cockpit and become captains for a day. The children then
spent the rest of the day getting to know their parents’ daily work.The day’s popular-
ity continues to grow and the children’s excitement grows from year to year. Icelandair
looks forward to welcoming the children back next year.
The Icelandic Ministry of Agriculture honored The Icelandair Group for its collabora-
tion with farming organizations in the marketing of Icelandic agriculture and its prod-
ucts abroad and successfully combining farming and tourism.
In the picture, Icelandair employee Auður Ingimarsdóttir holds up the prize award-
ed to the company. It is displayed at Icelandair headquarters in Reykjavík.
New Crew Members This Summer
I C E L A N D A I R
Fun for Children at Icelandair
Icelandair Recognized for
Agricultural Contribution
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The new cabin crew members of the Icelandair team with their instructors at Icelandair.
Icelandair ATL 304 20.4.2004 20:01 Page 71