AVS. Arkitektúr verktækni skipulag - 01.09.2004, Qupperneq 73

AVS. Arkitektúr verktækni skipulag - 01.09.2004, Qupperneq 73
beautiful things and also by very talented craftsmen. People who thought nothing of building houses, making clothes or furniture. I was taught how to knit when I was 5 years old. After that I could not stop knitting and made all sorts of expe- riments with knitting. I still carry on. I also think that it was a very import- ant background for me as a design- er that the people around me felt that nothing was impossible. You just carried on until everything work- ed as intended. I could just as well have become an artist, furniture- or industrial design- er. I wanted to work with colours and form and loved to solve puzzl- es. Textiles, therefore, were quite inviting when I started in the art col- lege, Myndlista og Handíðaskólinn (The School of Visual and Handmade Arts), but there I took many useful sidesteps. I consider myself very fortunate to have stud- ied in this art college as it was at that time. In the Textiles Department one was not channeled into a def- inite course but had the freedom to develop as a designer with the ass- istance of excellent teachers. I am not, however, criticising the college as it is today but think that for me it was important not having to position myself either as a student of design or art.” On completing her studies Bergþóra started her own studio and design- ed her own collection. The main emphasis was on lcelandic wool. After that she started the shop “Aurum” with goldsmith Guðbjörg Ingvarsdóttir and they ran this shop for two years or until Bergþóra start- ed working for 66°Norður. “It was very important for me to take this road because in this way I had realized that I wanted to work as a designer. I for example learn- ed the important lesson that it is no simple matter to work as a designer, producer, salesperson and handle PR, all at the same time. However, my designs were well received and I have kept in touch by offering hand knitted sweaters at “38 þrep” in Laugavegur from a production line which has been popular.” Bergþóra was employed by the “I think that my background in the Textiles Department in Myndlista og Handíðaskólinn, where the studies were both broad and intense helped a lot in my work as we are working with highly developed materials for the outdoos with respect to breat- hing, moisture transfer, windproofing and waterproofing and so forth. During my studies I for example attended classes given by the text- iles engineer Joy Boutroup who is one of the leading authorities in her field. I also took classes in weaving and material science given by art- ists from all over the world. We also worked intensively with colours, form and textures with knitwear designers and dress designers to name a few.” Bergþóra Guðnadóttir is one of the most important lcelandic designers. Her sucessful designs pave the way for future designers. ■ Kven regnkápa úr PVC, gerð með sam- skonar tækni og sjófatnaður sem er soðinn saman með hátíðnisuðu. /Woman's rainc- oat made, using the same technology as sea-wear, welded by high frequency. Sjóklæðagerð in 2001 and they produce under the label 66°Norður. “We are two des- igners who are in charge of designing the production line, assisted by an excellent group of professional people in the making of patterns and protot- ypes. My work is quite varied. In addition to the obvious - creating garments and des- igning the collection -1 create colour concepts for 6 months at a time, two years before the collection goes on sale. I have also had a hand in advertising. I design for a very broad group of people because we are designing both for adults, chil- dren and toddlers in addition to sea- and rain clothing which I like designing. I also regularly attend material- and outd- oor exhibitions where I follow the latest developments. The company has been growing very rapidly. Sales in lceland have been unbelievable and we are also testing markets overseas.” Módel: Berglind. Ljósm. Sólver.
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